Citation Labs Podcast
Hosted by the team at Citation Labs, the Citation Labs Podcast (formerly known as The Link Builder's Podcast) dissects the intersection of traditional SEO and the future of AI through the lens of links and citation worthy content.
The Citation Labs Podcast will dig into the strategies that turn brand concepts into thought leadership, helping you build an ecosystem of "good vibes" and better rankings. We discuss how to:
• Pivot from keyword stuffing to LLM optimization, ensuring your brand appears in AI-generated answers.
• Develop Citation-Worthy Content that earns organic, editorial links from high-authority sources.
• Identify and fix the "knowledge gaps" in your customer's journey through FLUQs (Friction-Inducing Latent Unasked Questions).
Join the Citation Labs Podcast as we interview experts, share results from our latest experiments, and help you "future-proof" your search visibility against algorithm updates and the rise of AI assistants.
Episodes
What are the link-building KPIs my CFO will want to see?
Architecture of the Unknown: Predicting, Testing and Answering Frequently Unasked Questions
How do I pitch Citation Labs link-building campaigns to my CMO?
What should I do if my leadership doesn’t believe in link-building?
How does Citation Labs track and measure the impact of link-building?
How will Citation Labs link-building efforts align with our business goals?
How will Citation Labs help me ace my annual review?
How do I expand my SEO budget and improve company-wide buy-in?
Why are high-traffic pages and DR/DA not a guaranteed indicator of success?